A glimpse into the systems, stories, and sparks that shape how I design
A glimpse into the systems, stories, and sparks that shape how I design
Crafting experiences that feel like a conversation. Let's talk?
Hi, I’m Sruthi, a UX/Product Designer who designs for humans, not just personas.
I bring storytelling and systems thinking together to create solutions in complex systems, data-heavy tools, and enterprise products, creating experiences that are impactful and feel quietly delightful.
Currently based in Atlanta, and probably testing which flavors go best with matcha (it's vanilla & strawberry btw)
Modularity in Motion
Modularity in Motion
Modularity in Motion
Streamlining Escalation: A Modular System to Reduce Alert Fatigue and Accelerate Innovation @AlertOps
Streamlining Escalation: A Modular System to Reduce Alert Fatigue and Accelerate Innovation @AlertOps
Streamlining Escalation: A Modular System to Reduce Alert Fatigue and Accelerate Innovation @AlertOps
Enterprise UX | Incident Management | Workflow Systems
Goodreads Reimagined
Goodreads Reimagined
Elevating Book Discovery, simplifying navigation, and bringing Goodreads into 2025 Through UX
Elevating Book Discovery, simplifying navigation, and bringing Goodreads into 2025 Through UX
UX Research | Healthcare SaaS | Design Systems |
WeaveWorld: Bridging Cultures Through Thoughtful Commerce
WeaveWorld: Bridging Cultures Through Thoughtful Commerce
Blending textile roots and post-op fashion into one thoughtful little shop.
Blending textile roots and post-op fashion into one thoughtful little shop.
E-Commerce UX | Brand Storytelling | Product Discovery
Decoding Icons - When Intuition Fails, Behavior Speaks
Decoding Icons - When Intuition Fails, Behavior Speaks
Reworking intuitive iconography that wasn’t working for real users @MatrixCare
Reworking intuitive iconography that wasn’t working for real users @MatrixCare
Responsive Design | Information Architecture | User Retention
Decoding Icons - When Intuition Fails, Behavior Speaks
Reworking intuitive iconography that wasn’t working for real users @MatrixCare
Goodreads Reimagined
Elevating Book Discovery, simplifying navigation, and bringing Goodreads into 2025 through UX
Crafting experiences that feel like a conversation. Let's talk?
Crafting experiences that feel like a conversation. Let's talk?
Crafting experiences that feel like a conversation. Let's talk?
Hi, I’m Sruthi, a Product Designer building experiences where structure meets intuition. With a background in Human Computer Interaction, Computer Engineering, and Content Writing, I bring a holistic approach to design, bridging logic and empathy.
Currently based in Atlanta, designing clarity into complexity (and occasionally experimenting with new matcha flavors).
Hi, I’m Sruthi, a Product Designer building experiences where structure meets intuition. Bridging Human–Computer Interaction, engineering logic, and narrative clarity to craft purposeful experiences, I bring a holistic approach to design, bridging logic and empathy.
Currently based in Atlanta, designing clarity into complexity (and occasionally experimenting with new matcha flavors).